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Facebook Timeline for Business

Facebook Co-Founder Mark Zuckerberg announced at the F8 Developers Conference a complete re-design of the Facebook Profile page. This new design will be called Timeline. It’s a storyline of your Facebook Social Life featuring a large horizontal image across the top of the screen. As an Enterpriser and business owner my first reaction is excitement. […]

Why the business card will never die

Over the years, business cards have evolved; these changes include digital information like email, social media, and websites. The basic principle of handing someone your business card remains. It’s a symbol of engagement, connection, and intent for future contact. This personal connection will never be replaced with WiFi, Bluetooth, or future technology. The business card […]

Drive your business like a NYC cab

Drive your business like a New York City Cab!

Business is ruthless and should be treated as such. Consumers don’t care about you, or what you’ve invested. Consumers care about one person… Hint Hint: It’s not you. You’ll have to answer one question better than anyone else: “what’s in it for me.” Craft your business […]

Why should you care about staff morale?

How many times have you been treated poorly by an employee at your favourite coffee house, or shop? Clearly that employee does not embody the company spirit, and most likely has low morale. Considering that staff morale and customer satisfaction are directly linked. Connect with your employees on an emotional level and they will follow […]