Feedback from the Marketing Group
Read Part 1 and Part 2 of the case study.
The project launched and was certainly successful from the perspective of coming in on time and within budget. Additionally, the marketing group was regularly engaged throughout the project. Both Sam and Jacklyn told Alex that they were happy with the […]
Talking with the Marketing Group and Developing the Communication Plan
Read Part 1 of the case study.
The day of the meeting with the marketing group arrived. Sam introduced Alex to the group and told them that Alex was leading the project to update the marketing portal. Sam also noted that Alex was interested in […]
Alex was about to undertake a project in the organization that impacted the marketing department. It was not a large initiative at all and was only expected to last 2 – 3 months in duration. The initiative was to update an internal portal used by marketing for managing campaigns.
During a PMO meeting, one of […]
Please read Part 1.
How could Sarah manage this stakeholder?
Sarah needs to have a one-on-one conversation with this stakeholder. She should, first, acknowledge that the idea is a great one! However, she needs to be clear about the potential risks of trying to add in this feature now, including:
The cost of trying to […]
Sarah is leading a project to implement an online benefits management portal to enable employees to have a “one stop” location to view their health and dental benefits, get answers to benefits-related questions, and enable for changes to be made to health benefit coverage.
The requirements were gathered over a two week time period at […]