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 By Jeroen De Flander, on November 10th, 2011 Michael Smith is Vice President Group Strategy and Planning at Coca-Cola North America. He helped me write Strategy Execution Heroes. Here’s a selection of Michael’s tips: Steer the frontline Make sure you are able to take a complex strategy and turn it into three-to-five priorities for the frontline. Not everything can be important. And it’s your […]  By Gina Abudi, on April 21st, 2011 If you want strategic plans implemented, communicate your strategy to employees Too often I hear from CEOs and other executives that they can’t get their employees to implement the strategy. When we dive in to the discussion further however, it becomes apparent that the employees don’t even know what the strategy is let alone how […] |
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