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 By Gina Abudi, on April 27th, 2011 By building strong relationships with your customers you can do a better job of meeting their needs and keeping them with your business rather than moving off to the competition. Try these simple techniques to build stronger relationships: Take your customer out for coffee or lunch at least once a quarter just to “catch [...] Print This Post
By Gina Abudi, on February 9th, 2011 Do you really know? Do you know how your customers are feeling about your business and its products and services? Really – do you know? I’m not asking you to guess based on feelings. I want you to really know how they feel. It’s a new year – why not start off the year [...] Print This Post
 By Rob Berman, on May 10th, 2010 General Motors had run a series of ads about the quality of their cars. The gist of the message was about being a “world class” company. The proof of their “world class” status was a 60-day money back guarantee on new car purchases. The commercial got me thinking about what techniques companies use [...] |
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